Revolusi Fintech: Bagaimana Digitalisasi Mengubah Cara Kita Berinvestasi Dan Menabung

Abstract

The revolution of Financial Technology (FinTech) in Indonesia has fundamentally changed the way people invest and save. This study aims to analyze the impact of FinTech digitalization on investment patterns, saving habits, and asset growth in society, particularly among Generation Z and millennials. A descriptive-associative quantitative approach was used, with primary data collected through questionnaires distributed to 132 active FinTech user respondents, supported by secondary data from OJK, Bank Indonesia, and scientific journals. Data analysis included validity and reliability testing, linear regression, and hypothesis testing. The results show that the digitalization of FinTech services has a positive and significant effect on people’s financial behavior, indicated by its significant effect on saving habits (β = 0.418, p < 0.001) and asset growth (β = 0.330, p < 0.001). Digital financial literacy moderated the effect of digitalization on asset growth (β = 0.209, p = 0.006): the effect was non-significant among respondents with low literacy but strong among those with high literacy. Ease of access, transaction efficiency, and the flexibility of services such as mobile banking, digital wallets, and investment applications are the main drivers of this change in financial behavior. Nevertheless, challenges such as low digital financial literacy (46–66%), cybersecurity threats, and the financial inclusion gap between urban and rural areas continue to hinder the optimal utilization of FinTech. This study recommends strengthening OJK regulations, expanding digital financial education, and improving system security by FinTech service providers to support the 90% financial inclusion target by 2027.